Creation of a “cruise club” at basin level to connect river cruise ecosystem in France

In 2021, the French inland waterways authorities Voies Navigable de France (VNF) and Compagnie Nationale du Rhône (CNR) decided to gather all river tourism stakeholders along the Rhône and the Saône rivers into a single platform, to foster cooperation, share expertise and find solutions to the common challenges they face. This initiative, joined by tourist offices, DMCs, cruise lines, nautical operators and local authorities, associates both technical and political committees. The Club de la Croisière Rhône-Saône’s road map includes workgroups about the offer of services at docking stations, local supply and promotion strategy.

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